The Boulevard and Gateway Totems designed by Rainlight for ELAN Media, Qatar’s leading OOH advertising agency, for the city of Lusail. ELAN Media completed the large scale out-of-home advertising network in the iconic Lusail City ahead of FIFA World Cup Qatar 2022™
ELAN Urban, the manufacturing arm of ELAN Group, manufactured the assets locally in its state-of-the-art factory in the new industrial area of Doha, making these the first advertising assets planned and produced in Qatar.
It was a privilege to work on this aspirational project. My gratitude for the commitment of the formidable Rainlight team. To our longtime collaborator, the brilliant Stephen Melville director of Format Engineers, your contribution is immeasurable.